Sales Presentation Training

Sales Presentation Training

 

Presenting your sale is the one important stage that determines whether you make money or not.
 
Sales presentation training article covers each step of the process here to help you in planning each occasion.
 
 

 
Knowing your product.
 
The key is knowing your product inside out. Put yourself in your customers shoe and note down every question that you can be asked.
 
Next is to note down all the answers to those questions. This is a very simple exercise and proven to be the most successful one.
 
If you know everything there is to know for what you are selling, it will add extra confidence into your presentation. This should only take 20 minutes of your time once you experiment the skill.
 
Preparing yourself.
 
This section is probably the most important one at your sales presentation training.
 
You need to be in the right mood for sales. Nobody will buy from us if we are miserable.
 
People only buy from the salesperson when they have some kind of an admire for that person. It is almost like been in love.
 
Prepare yourself. Be positive, think positive and visualise the best outcome from the sales presentation as if it already happened.
 
Do this in the first person. For example.
 
‘ it is now 5PM and I have made 25 sales in my meeting today, I feel great and proud of myself’ .
 
Use your imagination, get into that mood of your best happy self.
 
Prepare the venue.
 
This stage is to prepare the venue where the meeting is going to take place. You must make sure everything is spot on. Microphone, drinks, other speakers etc. Go over all your list and speak to people. Practice and plan to make sure there are no interruptions.
 
It is recommended that the venue is a quiet area and well lighted up unless you are using a projector etc.
 
Prepare your speech.
 
Do you need notes or key cards?
 
Is there an easy way to remember your main topics so you do not look like you are reading your notes?
 
One great tip is to engage people in what you sell by story telling. Draw an image for them, give them a story which makes your presentation more real and an easier one for you to control.
 
Check out your qualifying questions. You can use a few of them in every five minutes of your meeting.
 
If you are only delivering a short sales presentation than one qualifying question just before the close of presentation is enough.
 
Delivery of the sales presentation.
 
Make sure you start on a high pitch voice. It is easier to lower it down later than working on bringing your volume up.
 
A high pitch ‘good morning’ will wake people up and keep their attention on you.
 
Of course, it goes without saying, smile to everyone. People love happy people.
 
Close of presentation.
 
Sharp, short and simple.
 
One golden rule is not to repeat yourself, this will make the sales person look desperate at the end of a great presentation.
 
Close the presentation with your sale and tell them exactly what you need them to do next. I said ‘tell’ not ‘ask’ , there is a great difference.
 
One final note is to thank everyone for their attention and inform them that you are now there to help and assist them with their enquiries and bookings.
 
You can save yourself a lot of money with this simple sales presentation training. If you have any specific questions, please use our ‘contact us’ section.